scarygoround

Protease-A campaigns

Added 2021-07-20 19:18:42 +0000 UTC

On the train on Saturday I drew two really spiffing fun comics. The first one is a minor entry in the series but part 2 is top-hole. Beezer.

With the first one, you must understand that I wrote the words "having fun with Hardware Harrison" with no idea who the titular HH was or what he might represent.

Now you're intrigued. My impression is that Hardware Harrison was given an honourable discharge for falling in love with his gun in basic training.

So PROTEASE-A is now established as a masculine brand for manly men. But I didn't stop there. With an enforced 20-minute wait in a branch of Leon, I produced the following.

I'd like to pretend that this wasn't based on a real ad that I had seen a few weeks before in New York magazine, but it was. The most asinine and incongruous print ad I have seen in a while, and friends of my Twitter will know that I am "slightly" obsessed with bad print ads.

"I could see myself drinking it again" is one of the most damning pieces of advertorial copy I have ever read. And I once read ad agency copy that described a cologne as "for men attuned solely to major chords".

Thank you for your attention at this time.